Website optimization - Products and services at Digital Xtensions

Consultation Session:
We will research the functionality of the current client web site and inform you of any problems that may impede the search engine placement process. We will also recommend strategies that will enhance overall performance and aid in link longevity.

Keyword Research and Recommendations:
Through a combination of manual searches and custom research software, we will help pinpoint the most heavily searched keywords for your products and services. Keyword recommendations will be provided to you for presentation to client.

Baseline Ranking and Web Site Position Report:
Our analysts will find every current link to your web site in the major search engines and directories. This elaborate for will be sent via e-mail to you to present to your client to document monthly link growth.

Website Optimization:
Our technicians will modify your site Meta Tags and content so that it has all your keywords in the right amount of frequencies necessary to achieve high rankings. Site will also be optimized to be spider friendly to make sure that search engines see every single page of your website. All work will be submitted for your approval before going live.

Site Submissions:
Submissions to major 15 search engines are done manually by hand. Current major search engines include: Google, AltaVista, AOL Search, HotBot, Lycos, iWon.com, MSN Search, Yahoo, Netscape Search, Open Directory (DMOZ), LookSmart, FAST Search, About.com, Ask Jeeves and Teoma. Submission to additional 75,000 engines and directories is done via software.

Fee Based Submissions:
Some engines and directories now require fees for a regular or enhanced listing. These include: Yahoo, LookSmart (Powers MSN), Inktomi (Powers HotBot, MSN, and maybe Yahoo soon) and AltaVista. The following links can no longer be acquired by conventional submissions. All are one-time fees paid directly to the companies themselves.

Link Popularity Networking: We provide two forms of link popularity enhancement. The first utilizes links from public directories and links pages. The second utilizes links from several hundred properties that we own. After these links are established, the links pointing towards the client’s web site are again submitted to the major search engines listed above.

Monthly Web Site Position Report:
Every 30 days, we will run a web position report to document the ranking progress.